Andy Feliciotti

  • What is Ideation? (What it is and why it matters)

    Ideation is a crucial process in the world of design thinking. Ideation involves generating ideas and solutions through various creative sessions, such as brainstorming, sketching, prototyping, and other ideation techniques. The primary goal of ideation is to come up with a large quantity of ideas that can be filtered and refined into the best, most…

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  • How Broken Links Can Hurt Your Website and How to Fix Them

    Have you ever gone to a concert and realized you were at the wrong venue? It’s quite a disappointment, isn’t it? Well, the same feeling can be replicated when visitors encounter broken links, also known as 404 errors, on your website. It might not always be your fault, as links can change or become outdated…

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  • What is ALT Text?

    Alt text, short for alternative text, is a crucial component in website accessibility and SEO. Often overlooked, alt text plays a vital role in ensuring that visually impaired individuals can understand and navigate through the content of a webpage. In addition, alt text also serves as an opportunity to optimize your website for search engines,…

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  • What is WordPress Full Site Editing?

    WordPress Full Site Editing (FSE) is an exciting development in the world of website creation and design for WordPress users. With FSE, the aim is to expand the use of blocks, which are modular content elements, beyond just posts and pages. The goal is to bring the familiar block editing experience to all parts of…

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  • What is an SEO Consultant?

    An SEO consultant is a professional who specializes in improving website rankings on search engine result pages (SERPs). If you’re looking to enhance your online visibility and drive more organic traffic to your website, an SEO consultant can provide the expertise and guidance you need. Let’s dive into more about the role of an SEO…

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  • The Role of Backlinks in Building Domain Authority

    Backlinks play a crucial role in building and enhancing domain authority. If you want your website to rank higher in search engine results and gain credibility, understanding the importance of backlinks is essential. In this article, we will explore how backlinks influence domain authority and why they are vital for your website’s success. What are…

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  • What is Programmatic SEO?

    Programmatic SEO is a powerful strategy that allows businesses to publish unique, high-quality pages at scale using a template and a database. This approach aims to create content that is as comprehensive as traditionally published articles, but repeated thousands, or even millions, of times. By doing so, programmatic SEO can unlock traffic in various corners…

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  • Why is SEO Important?

    Search Engine Optimization (SEO) is a crucial aspect of digital marketing. In today’s online world, where competition is fierce, having a strong online presence can make all the difference. Implementing effective SEO strategies helps businesses improve their visibility on search engines like Google and DuckDuckGo. In this article, we will explore why SEO is important…

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  • How to Find the Sitemap of a Website (step-by-step)

    Finding the sitemap of a website is essential for understanding its structure and helping search engines navigate through its pages. In this article, we will discuss the different methods you can use to locate a website’s sitemap. What is a Sitemap? A sitemap is a file that lists all the pages on a website, providing…

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